I realized today, as I’ve been revising my patron hub to restart it, that I was aiming it in the wrong direction.
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I realized today, as I’ve been revising my patron hub to restart it, that I was aiming it in the wrong direction.
I make stuff that is niche. And it appeals to a very specific demographic: folks who relish spending time offline, doing stuff that is considered out of fashion, inefficient, and even “archaic”.
But I was inadvertently trying to promote my patron hub featuring those things to folks who spend a huge amount of time online, and using online platforms to do it!
People who want to buy most of what I make are not online. They’re actively trying *not to be*.
Trying to create an online community hub is antithetical to what they’re seeking.
I’m re-imagining my patreon as a service, not a community. And I think I’ll find more people interested in it who are at fairs and festivals actively engaging in offline activities.
I think I’m coming to understand that no matter how much I “promote” my stuff on social media, the folks I’m trying to reach aren’t going to see it.
It’s taken me forever to actually realize that. Oy.
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I ina@turtleisland.social shared this topic
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I realized today, as I’ve been revising my patron hub to restart it, that I was aiming it in the wrong direction.
I make stuff that is niche. And it appeals to a very specific demographic: folks who relish spending time offline, doing stuff that is considered out of fashion, inefficient, and even “archaic”.
But I was inadvertently trying to promote my patron hub featuring those things to folks who spend a huge amount of time online, and using online platforms to do it!
People who want to buy most of what I make are not online. They’re actively trying *not to be*.
Trying to create an online community hub is antithetical to what they’re seeking.
I’m re-imagining my patreon as a service, not a community. And I think I’ll find more people interested in it who are at fairs and festivals actively engaging in offline activities.
I think I’m coming to understand that no matter how much I “promote” my stuff on social media, the folks I’m trying to reach aren’t going to see it.
It’s taken me forever to actually realize that. Oy.
i mean, better late than never, right? and at least youve moved to a place that is more conducive for those efforts
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I realized today, as I’ve been revising my patron hub to restart it, that I was aiming it in the wrong direction.
I make stuff that is niche. And it appeals to a very specific demographic: folks who relish spending time offline, doing stuff that is considered out of fashion, inefficient, and even “archaic”.
But I was inadvertently trying to promote my patron hub featuring those things to folks who spend a huge amount of time online, and using online platforms to do it!
People who want to buy most of what I make are not online. They’re actively trying *not to be*.
Trying to create an online community hub is antithetical to what they’re seeking.
I’m re-imagining my patreon as a service, not a community. And I think I’ll find more people interested in it who are at fairs and festivals actively engaging in offline activities.
I think I’m coming to understand that no matter how much I “promote” my stuff on social media, the folks I’m trying to reach aren’t going to see it.
It’s taken me forever to actually realize that. Oy.
Yeah, it's an issue you have to deal with when your intended audience or market is small and things you post are just not going to appeal to those who see it. I haven't figured out the answer either.
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I realized today, as I’ve been revising my patron hub to restart it, that I was aiming it in the wrong direction.
I make stuff that is niche. And it appeals to a very specific demographic: folks who relish spending time offline, doing stuff that is considered out of fashion, inefficient, and even “archaic”.
But I was inadvertently trying to promote my patron hub featuring those things to folks who spend a huge amount of time online, and using online platforms to do it!
People who want to buy most of what I make are not online. They’re actively trying *not to be*.
Trying to create an online community hub is antithetical to what they’re seeking.
I’m re-imagining my patreon as a service, not a community. And I think I’ll find more people interested in it who are at fairs and festivals actively engaging in offline activities.
I think I’m coming to understand that no matter how much I “promote” my stuff on social media, the folks I’m trying to reach aren’t going to see it.
It’s taken me forever to actually realize that. Oy.
@Coreyartus I visited a very traditional small art exhibit by a local artist in my church hall last weekend (the hall costs £15 to rent). It was lovely to see her work, meet the artist and talk. I am thinking of doing her beginners art class in January. Wishing you good meetings with real people.
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@Coreyartus I visited a very traditional small art exhibit by a local artist in my church hall last weekend (the hall costs £15 to rent). It was lovely to see her work, meet the artist and talk. I am thinking of doing her beginners art class in January. Wishing you good meetings with real people.
@Janet_52square I think perhaps those small personal venues and connections are becoming more and more desirable. I hope you take the class! I’m sure it will be a great experience!
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i mean, better late than never, right? and at least youve moved to a place that is more conducive for those efforts
@ina It’s crazy how this particular area leans toward in-person events… Just this last Saturday they had an Asian American Festival downtown, with food, drumming, dancing… We’d stumbled on to it because at the same time the monthly Arts Alive event was happening in the same place. Thousands of people out and about, 12 blocks from my house.
Every. weekend. something is happening here. And the people attend. They get out of their houses and they go.
I’m crazy lucky.
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Yeah, it's an issue you have to deal with when your intended audience or market is small and things you post are just not going to appeal to those who see it. I haven't figured out the answer either.
@MissGayle I’m determined to figure part of it out somehow… I think I may be throwing spaghetti at the wall for a while, but something will stick. I’ll keep you posted!!